Most people fail at these kinds of opportunities because they are not willing to talk to the people in their circle. They choose to try to build a large network by advertising and promoting via social media, but they're already having conversations with the people they know every day, except they're focusing on problems instead of solutions. 

Again, YOU MUST BE WILLING TO TALK TO THE PEOPLE YOU KNOW ABOUT THIS! Just as a successful salesman must talk to people you have to also. With this, you're able to offer a solution instead of only talking about how bad things are. Talking to a few people you know about this is a price you'll love to pay.